Smart design for solopreneurs, 
and non-profits on a mission.

   Whether you are a savvy entrepreneur or a big-hearted do-gooder, cohesive and organized marketing materials signal to your audience your professionalism and passion. Maple & Main helps clients further their business goals by asking a TON of questions, mind-mapping (trust us, it’s fun!), and sharing progress every step of the way.

EDITORIAL IDENTITY: The Greater Worcester Community Foundation

We partnered with the Foundation to create a custom visual system, visual standards guide for communications staff, custom annual report photography, and dynamic layout.

Editorial Style Guide

We harnessed all the colors of the GWCF palette to create a visual standards guide for printed and digital communications materials. Also included in the guide are best practices for typography, iconography and layout too!

Custom Pattern

Using all the town boundary lines in Worcester County, we created a seamless, custom, flexible pattern to adapt and use across all communications, unifying visual collateral.

Annual Report

Better together. The 2023 GWCF report combines our long experience in editorial photography with a keen sense for combining storytelling with design.

"If you could say it with words,
there would be no reason to paint."

—printmaker Edward Hopper

 

I happened upon this quote years ago when I was working as a photo editor, and it has been hanging on my office wall ever since. Visual branding is visceral. Before your potential client reads a word about you ... they SEE you! We shop with our eyes, and make decisions in a split second. It starts with your story, and the connections you make with clients. As small business owners, how we make our clients feel is priority #1. 

I'm Katye Brier, and I have worked in the visual communications field for 20+ years as a photographer, editor and designer. I was trained at Syracuse University and The Rhode Island School of Design, where I continue to expand my skill set and ignite inspiration.

I love experimenting with typography and wordplay, and using unconventional, analog techniques to create custom, high-end digital and print collateral. 

 

 

— KIND WORDS —

"Katye and Joe transformed our visual identity in a way I could never have envisioned. I regularly receive compliments on our new logo and website. Hiring a professional, objective and creative team – and letting them do their thing – was something I'd recommend to any organization. The process was structured, but also easy-going and a lot of fun."

—Dale Perkins, Mesa Farm

Our Work.

What makes us different is our roots. Journalists from the beginning of our careers, telling stories is in our muscle memory. With each project, our aim is to put words and pictures in their best order, translating your story into a cohesive visual message. 

BRAND IDENTITY

Your logo is the soul of your brand. It's your spirit animal,
your 1,000-word picture, and your elevator pitch—all
rolled into a highly-communicative and attractive bundle.
Sounds easy, right? We help you mind-map (with words) 
what can only be said with shapes and pictures.

LAYOUT, PUBLICATIONS & WEB

Putting words and pictures in their best order
can often be a challenge – for small businesses especially.
Let us help expertly typeset and layout your next
company communication, establish your web presence,
or renew your current digital assets.

POSTERS & EVENTS

Announcements, menus, banners, promotions,
letterhead, business cards, custom patterns ...
All the marketing collateral! 

SERVICES

From creation of your creative brief, to going live with your new design, our "door" is always open. We can help launch and establish new brands, and refresh existing ones. We work with clients to define what your needs are (or are not), and support business goals with logo, website, publication, packaging and social media assets. No project is too small. 

DESIGNER-ON-CALL

Your partner in creativity. Not technically on your staff, but a trusted resource who knows your business, and can be available for consult and creation as often as you need.

READY ...

WEBSITE DESIGN

Establishing a new site? Looking to spruce up your current digital presence? As a photographer/designer team, we work in tandem to create vibrant websites with high-end original imagery.

... SET

VISUAL IDENTITY

Having a totally original identity can transform the way your audience perceives you – in a way that one-size-fits-all content generators cannot.

GO!

— KIND WORDS —

"Katye and Joe took the time to learn about my business and its mission. While very professional, my website is simultaneously quite personal. Their work captures not only the product, but the passion behind it."

—David Lewis, Boxwood Preservation

"Working with Katye was such a fun and engaging process! She took the time to truly understand what I do, and used her talent and creativity to create a brand that perfectly captured my new business. I am thrilled with the results and look forward to working with Maple and Main in the future."

—Holly Lynch, Focused Foundations

FEATURED PROJECT

This rebrand was for a Mid-Atlantic music school, performance venue and non-profit organization. The project goal was to "reign in" existing mis-matched marketing materials with a cohesive voice, and to create new print collateral, merchandise, website and social media tiles.

 

Let's get to work!

Just here for a peek around? That's cool too. Drop us a note with any questions :)

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